BIX2,847.32
+23.45(+0.83%)
SKN1,456.78
+12.34(+0.85%)
MKP892.45
-5.67(-0.63%)
HRC634.21
+8.92(+1.43%)
FRG445.67
+2.11(+0.48%)
WLN1,023.89
-3.45(-0.34%)
INF3,421.56
+45.23(+1.34%)
RTL2,156.34
+18.76(+0.88%)
LUX4,532.11
-12.33(-0.27%)
NAT876.54
+15.67(+1.82%)
BIX2,847.32
+23.45(+0.83%)
SKN1,456.78
+12.34(+0.85%)
MKP892.45
-5.67(-0.63%)
HRC634.21
+8.92(+1.43%)
FRG445.67
+2.11(+0.48%)
WLN1,023.89
-3.45(-0.34%)
INF3,421.56
+45.23(+1.34%)
RTL2,156.34
+18.76(+0.88%)
LUX4,532.11
-12.33(-0.27%)
NAT876.54
+15.67(+1.82%)
beaufluence
LIVE
|1M+ retailers|200+ countries

The Bloomberg of Beauty

Get your products into stores worldwide. Access 1M+ beauty retailers across 200+ countries, connect with top influencers, and grow your brand globally.

Verified InfluencersReal-time DataGlobal CoverageMarket AnalyticsRetail IntelligenceReal-time Messaging
Popular:•••••

Live Market Data

Last updated: 2:40:46 PM
Global Beauty Index
2,847.32
+2.34%

Composite of top 500 beauty brands

Influencer Market Cap
$4.2B
+5.67%

Total influencer economy value

Campaign Activity
12,847
+12.4%

Active campaigns globally

Brand Engagement Rate
4.82%
-0.23%

Industry benchmark

Market Coverage
147
+3.2%

Countries with active presence

Trend Velocity
8.4x
+15.3%

Trend adoption speed vs 2023

1.1M+
Beauty Retailers
+2.3%•Tracked globally
147
Markets
+4.2%•Countries covered
$367B
Market Tracked
+8.5%•Industry value
2.4M+
Data Points
+12.1%•Updated daily

Beauty Market Analytics

Real-time insights into the global beauty and influencer economy

Data as of 1/9/2026
+12.5%

Market Volume

$2.4B

Total trading volume MTD

+8.3%

Active Campaigns

12,847

Campaigns running globally

+15.2%

Brand Partnerships

3,421

New partnerships this month

-0.3%

Avg. Engagement

4.82%

Industry benchmark rate

Market Sector Performance
Market Share
Skincare35%
Makeup28%
Haircare18%
Wellness12%
Fragrance7%
Campaign ROI by Quarter
Platform Performance Metrics

Industry Intelligence

Trends, movers, and market intelligence for beauty professionals

K-Beauty Index

+8.4%

Luxury Segment

+3.2%

Mass Market

-1.8%

Indie Brands

+12.6%

Trending Topics
01

Glass Skin Routine

2.4M mentionsSkincare
+156%
02

Clean Beauty

1.8M mentionsWellness
+89%
03

Slugging Method

1.2M mentionsSkincare
+234%
04

Lip Combos

980K mentionsMakeup
+67%
05

Scalp Care

856K mentionsHaircare
+123%
06

Minimalist Skincare

745K mentionsSkincare
-12%
07

Peptide Serums

678K mentionsSkincare
+45%
08

Blush Placement

623K mentionsMakeup
+78%
Brand Performance Index
1

L'Oréal

$245BConglomerate

892.45

+2.34%

2

Estée Lauder

$89BPrestige

756.32

-1.23%

3

Shiseido

$32BSkincare

634.21

+3.45%

4

Rare Beauty

$2.8BCelebrity

589.67

+12.78%

5

The Ordinary

$1.2BScience

534.12

+8.92%

6

Drunk Elephant

$845MClean

498.34

+4.56%

M&A Activity

Kendo Holdings

completed

Acquisition • Dec 2024

$2.8B

Merit Beauty

announced

Series C • Dec 2024

$50M

Topicals

pending

Acquisition • Nov 2024

$340M

Glow Recipe

pending

IPO Filing • Nov 2024

$1.2B

Global Market Summary

North America

$89.2B

+4.5% YoY

Europe

$76.8B

+3.2% YoY

Asia Pacific

$142.3B

+8.7% YoY

Latin America

$32.1B

+5.4% YoY

Middle East

$18.6B

+9.2% YoY

Africa

$8.4B

+12.1% YoY

Explore by category

Find the perfect influencers for your brand across all beauty verticals.

Skincare
2,400+
Makeup
3,200+
Beauty Tips
1,800+
Wellness
1,200+
Lifestyle
2,100+
Hair Care
1,500+

Featured influencers

Top-rated beauty creators ready to collaborate with your brand.

Sarah MitchellVerified

Sarah Mitchell

Skincare & Wellness

850K
8.2%
Emma ChenVerified

Emma Chen

Makeup Artist

1.2M
9.1%
Jessica ParkVerified

Jessica Park

Natural Beauty

620K
7.5%
Olivia RodriguezVerified

Olivia Rodriguez

Hair Care Expert

450K
6.8%

How it works

Launch successful influencer campaigns in four simple steps.

STEP 1

Discover

Browse thousands of verified beauty influencers filtered by niche, reach, and engagement rate.

STEP 2

Connect

Send collaboration requests and negotiate terms directly through our secure platform.

STEP 3

Launch

Activate campaigns with clear deliverables, timelines, and content approval workflows.

STEP 4

Track

Monitor real-time performance metrics and ROI with comprehensive analytics dashboards.

Platform Access

Simple, Transparent Pricing

Connect with beauty influencers and reach retailers worldwide. Run campaigns, track performance, and grow your brand.

MonthlyYearlySave 20%

Starter

For individuals and small brands getting started

$149/month
Up to 2,000 campaign messages/month
Browse influencer directory
Basic campaign analytics
3 campaigns per month
Email support
Most Popular

Professional

For growing brands with advanced needs

$399/month
Up to 10,000 campaign messages/month
Full influencer directory access
Advanced analytics & reporting
Unlimited campaigns
Priority support
Up to 5 team members
Campaign templates

Enterprise

For large organizations with custom requirements

$999/month
Unlimited campaign messages
Full platform access
Custom targeting options
Dedicated account manager
Unlimited team members
API access
White-label options
SLA guarantee

Compare Plans

FeatureStarterProfessionalEnterprise
Monthly campaign messages2,00010,000Unlimited
Team members15Unlimited
Campaigns per month3UnlimitedUnlimited
Campaign analyticsBasicAdvancedFull Suite
Influencer directory access
Campaign templates
API access
Custom targeting
Campaign scheduling
Priority support
Dedicated account manager
Custom integrations
White-label options
SLA guarantee

All plans include a 14-day free trial. No credit card required.

Ready to amplify your beauty brand?

Join thousands of brands connecting with top beauty influencers and reaching retailers worldwide.

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